What Goes Into Planning a Conference

A conference: to most it is a fun weekend where they can relax and meet new people. But to me, a conference is a vision and an opportunity to make a difference to each and every student that attends. This year I had the honour of working as the Vice President of Marketing on the Ted Rogers Management Conference (if you want to check it out, read my event recap).


This role meant that I was on the team to help organize and plan a three day conference for 150 students. Now, three days does not seem like much, but three days takes over 240 days to plan for. That’s right, we have been planning since LAST MAY for this amazing conference.

My role consisted of hiring a team, marketing the conference, creating the look and feel for the event and working alongside each executive to help them get their jobs done!  My role also consisted of long nights, venti coffees, laughter, exhaustion; but let me tell you, every second of it was worth it. I got to work alongside amazing students, create extensive marketing campaigns and meet amazing individuals, all while I was a student! This is an experience that is truly unforgettable.


One of my favourite parts about this role was my ability to help others achieve their visions. We worked together, laughed together, ate really unhealthy food together and I got to see each and every one of them grow. But, not only was I able to mentor this amazing group of students on my committee, but in the end I was able to see my vision, and their vision come to life. Having both of these feelings really made me feel nothing that I have every felt before.

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So to me, this conference was not just a conference, it was a family. I have never felt more welcome, included and happy then I have when I was working with the TRMC team. I hope that EVERYONE gets the chance to get involved in something they are passionate about here at Ryerson, because it is more than worth it.

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